Full disclosure: I work on this campaign. I sincerely believe in participating in this cause and helping Kids In Need. All you have to do is to take the pledge on www.wetones.com. Your pledge (with just one click) will trigger a donation of Wet Ones to a child in need.
Take the Pledge to Help Stop the Spread of Germs: "Pledge today at wetones.com to help keep your family and community healthy this cold and flu season. You'll get a valuable coupon and we'll provide a donation to The Kids In Need Foundation for the first 100,000 pledges submitted!"